The Global Institute for Novel Nicotine (GINN) is pleased to welcome two new members, Vape Supplier and New Nicotine Distribution. Vape Supplier Ltd, a leading distributor of novel nicotine products to 1000s of retailers & wholesalers throughout the UK, and New Nicotine Distribution, have joined as Founding members to support GINN’s work in promoting responsible practices across the industry.

With the addition of these two companies, GINN strengthens its mission to support adult consumers switching to reduced-risk nicotine products through evidence-based advocacy and science-led initiatives. Vape Supplier and New Nicotine Distribution bring valuable industry expertise that will help GINN advance regulatory discussions and shape the future of the sector.

Kazim Merali, Director of Vape Supplier, said:

"We are thrilled to join GINN, continuing our commitment to providing high-quality, reduced-risk products to adult consumers.

“Being part of GINN will allow us to contribute to important discussions on regulatory practices in this burgeoning industry and to champion the responsible marketing of novel nicotine products, and we look forward to working together to drive positive change.”

Avi Anand, Director of New Nicotine Distribution, said:

"Joining GINN is an exciting opportunity for us to engage with a network of professionals dedicated to the advancement of the novel nicotine sector.

“GINN's focus on evidence-based advocacy and high standards aligns perfectly with our goals of promoting safer alternatives to smoking, and we are eager to contribute to GINN’s initiatives and help shape the future of the industry."

Shem Baldeosingh, Director of GINN, commented:

“We are thrilled to see GINN continue to grow with the addition of responsible partners like Vape Supplier and New Nicotine Distribution; by bringing together companies committed to best practices in the novel nicotine sector, we can collectively support smoking cessation and improve public health outcomes.

“Vape Supplier have been an integral supporter of GINN and together we have exchanged views on how it can raise awareness amongst retailers and consumers. With that in mind Vape Supplier is willing to make available its UK field force to assist in disseminating information to help consumers and retailers understand the range of smokefree nicotine products. Avi has also been an enthusiastic collaborator and we have been examining the trends across the nicotine user cohort. Their membership strengthens our mission and our ability to advocate effectively for the important role reduced-risk products have to play in helping adult smokers to quit.”

ENDS

Notes to Editors:

For more information or journalist queries, please contact Tommy Gilchrist on +44 (0)7388110679 or via [email protected].

About GINN:

The Global Institute for Novel Nicotine (GINN) is dedicated to positioning itself as the industry's primary advocate for non-vaping reduced-risk products. While vapes have established representation, GINN focuses on emerging reduced-risk products like nicotine pouches and heat-not-burn. As a membership-based association, GINN engages with stakeholders globally, and has an evidence-based and science-led approach at the heart of all that it does.

About Vape Supplier Ltd:

Vape Supplier Ltd is one of the UKs leading distributors of of cutting-edge nicotine products. Established to meet the growing demand for high-quality, innovative vaping solutions, the company offers a diverse range of products including disposable vapes, legal big puffs, vape kits, nicotine salts, e-liquids, and nicotine pouches to thousands of retailers and wholesalers across the UK.

About New Nicotine Distribution:

New Nicotine Distribution is a dynamic company focused on the distribution of novel nicotine products, which leverages extensive industry experience to bring the latest and most effective nicotine products to market. Committed to promoting reduced-risk alternatives to smoking, New Nicotine Distribution supports retailers and consumers in accessing high-quality nicotine products designed to meet the evolving needs of the market.